Customer: Muri Gries

Timing: from 2019

Mission: Building, organization, management and development of some export markets.

Activities:

• consolidation and management of the existing business relationships and development of new markets
• definition of commercial strategies in each single market
• support to sales of business partners through regular market visits
• coordination and organization of participation in promotional events organized by importers
• periodic verification of sales goals
• organization of winery visits with main export professionals (incoming).

Customer: Matteo Braidot

Timing: from 2013

Mission: Construction, reorganization, management and development of export markets aiming at brand building and re-positioning.

Activities:

• support to packaging restyling
• analysis and redefinition of price policy aiming at brand repositioning
• analysis of the existing sales network and reorganization
• consolidation and management of the existing business relationships and development of new markets
• definition of commercial strategies in each single market
• support to sales of business partners through regular market visits
• participation in promotional events organized by importers
• organization of winery visits with main export professionals (incoming).

Customer: Mosnel

Timing: from 2007

Mission: until 2012 creation and development of the network of Italian agents. Afterward management and development of the main export markets.

Activities:

Until 2012:

• definition of the commercial, marketing and pricing strategy aiming at brand building and appropriate positioning
• construction, organization and management of the national network of sales agents
• consolidation and promotion of the brand in both national and international markets through participation in events and tastings, the organization of winery visits, winemaker dinner in collaboration with national and international partners, organization of meeting with sales agents

Afterward focus on main export markets:

• consolidation and management of the existing business relationships and development of new markets
• definition of commercial strategies in each single market
• support to sales of business partners through regular market visits
• participation in promotional events organized by importers
• organization of winery visits with main export professionals (incoming).

Customer: Sincette

Timing: from 2020

Mission: Brand positioning in the premium range and organization of the sales network.

Activities:

• coordination and support to professionals specialized in resetting the corporate identity as well as new brand, production and communication strategies;
• development of marketing and commercial strategies;
• reorganization, management and development of the existing domestic and international sales network
• identification and development of potential business relationships with agents, distributors and importers in Italy and abroad
• organization of the participation at fairs, workshops and PR events in Italy and in the main export markets
• organization of winery visits with main export professionals (incoming).

Customer: Tenuta L’illuminata – Piedmont

Timing: from 2022

Mission:
Construction, management and development of export markets aiming at brand building e brand positioning.

Activities:

● development of marketing and commercial strategies

● construction, consolidation and management of export markets

● support to sales of business partners through regular market visits

● participation in promotional events organized by the business partners

● periodic verification of sales goals

● support to the planning and organization of OCM activities

● organization of winery visits with main export professionals (incoming).

Customer: Monte delle Vigne

Timing: from 2019

Mission: Construction, organization, management and development of export markets.

Activities:

• consolidation and management of the existing business relationships and development of new markets
• definition of commercial strategies in each single market
• support to sales of business partners through regular market visits
• coordination and organization of participation in promotional events organized by importers
• periodic verification of sales goals
• organization of winery visits with main export professionals (incoming).

Customer: Antonella Corda

Timing: from 2016

Mission: Start up winery – construction and development of Antonella Corda’s brand and wines.

Activities:

• definition of a business plan and support in the management of financing plans
• brand identification and development
• creation of the corporate identity and packaging with the support of a specialized agency
• definition of the enological and qualitative profile as well as type of wines with the support of a consultant enologist
• identification of marketing, commercial and pricing strategy
• creation of regional, domestic and export sales network
• definition of a communication strategy and plan as well as management of the relationships with media with the support of a communication agency
• participation in institutional events, fairs and promotional tastings in Italy and abroad
• support in the management of relationships with national and international guides and wine competitions

Customer: Cantine del Notaio

Timing: from 2008

Mission: Management of existing export partners and development of new European markets.

Activities:

• reorganization of some European markets aiming at brand building and to an appropriate positioning
• support to importers’ sales through market visits and participation in promotional events organized by importers selves;
• organization of Wine & Dine and tastings for the promotion of the brand in support of importers
• development of new export markets focusing on brand building

Customer: Tenute Orestiadi

Timing: 2010-2022

Mission: Construction, organization, management and development of European export markets.

Activities:

in the first 4 years of collaboration:

• construction and organization of the main European export markets
• support in the definition of product lines

afterward:

• consolidation and management of the existing business relationships and development of new markets
• definition of commercial strategies in each single market
• support to sales of business partners through regular market visits
• participation in promotional events organized by importers
• periodic verification of sales goals
• organization of winery visits with main export professionals (incoming).

Customer: Domenico Clerico

Timing: 2014-2017

Mission: Reorganization and development of the northern European markets.

Activities:

• analysis of the situation in the northern European markets and of the existing business relationships
• identification of a commercial strategy aiming to the consolidation of the brand
• reorganization of the existing sales network and development of new markets
• definition of a consistent online price policy
• organization of winemaker dinner and ad hoc tasting
• participation in events and tastings organized by business partners

Customer: Jermann

Timing: 2005-2009

Mission: Relaunch and consolidation of the brand. Reorganization of the domestic and international sales network and development of new export markets.

Activities:

• definition of a marketing and commercial strategy aiming at brand building and to an appropriate positioning
• reorganization, management, support and development of the sales network
• consolidation and promotion of the brand in both national and international markets through participation in events and tastings, the organization of winery visits for the main international professionals and of winemaker dinner in collaboration with national and international partners
• identification and development of new export markets

Customer: Ridolfi

Timing: 2011-2014

Mission: Re-positioning of the brand in the premium range and organization of sales network

Activities:

• creation of the new corporate identity and restyling of the packaging with the support of a graphic design agency
• development of a new qualitative profile with the support of a consultant enologist
• identification of price policy as well as marketing and commercial strategy
• identification of business partners in both national and main export markets
• creation of regional, domestic and export sales network
• participation in institutional events, fairs and promotional tastings in Italy and abroad
• support in the management of relationships with national and international guides and wine competitions